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Mary Baker
The Toolbox
Contractor's Monthly Newsletter
on June 04, 2010

(By: Tim Clark) You have a website but it is not generating leads for you. Or, it does generate a few phone calls and emails but you want more out of it. It’s time to consider renovating your site to make it friendlier to search engines. This is called SEO, or Search Engine Optimization. Your site may be set up to please your human visitors to entice them to call you. But there are things you must do to make your site more recognizable to Google, Yahoo! and Bing. When people search for a plumber, and you happen to be a plumber, in your city using a search engine there are things you can ...

on June 04, 2010

(By: Tim Clark) Here’s how it works. You get a lead, via email or text message, and you call the potential client. As soon as you can, you either leave a message or call back (and sometimes call over and over again until you finally give up.) And that’s it. You never end up talking to the prospect and you give up on the lead. Or, by the time you do, they tell you they’ve already hired someone. End of story. Big mistake. Do what no one else is doing. Be different. Be creative. Get the job. If you call and leave a message, or make a few calls, consider your alternatives. If you...

on June 04, 2010

With swirling news of increased construction industry employment and the new Home Star Act legislation, things could be improving for contractors and service professionals. Here is a brief look at three current topics. Earlier this month, the “Cash for Caulkers” or formally, Home Star Energy Retrofit Act passed in the House of Representatives and is now in the Senate. Although a financial regulation bill and energy legislation are currently under debate – supporters believe the bill could very well become law this summer, just in time for winter. "The innovative Home Star pro...

on June 04, 2010

With the seasons changing and the weather heating up - construction and home improvement projects begin to pick up naturally. Companies hire more sub-contractors and temporary workers and with this increase in "man"-power also comes the responsibility of training and ensuring everyone knows what they are doing - safely. To get you in the mood and to make sure you cover all angles - check out this video of construction safety tips. Hopefully this be the reminder to keep your crew out of harm's way (or creators of harm..) Watch Construction Safety Tips (Humor) Now! Click picture to Play W...