Contractors - Really Know Your Customers
Friday, March 21, 2008
Any talk of sales advice always gets the term"know your customer" thrown about a lot. Here's some practical advice that can help you understand who is paying for your services and why they're doing it. The more you know, the better the chance you have of getting the job.There are driving forces that will cause people to hire you. These sales triggers help satisfy a need your potential client has. To get to know these clients, you need to ask yourself several questions. By knowing the answers, you can effectively sell your services and land that coveted contract.
Everyone has triggers to make them hire your company. The needs that most apply to you include: saving money, saving time, improving quality of life, increasing safety, and making life easier. If you can craft your sales presentation to address these needs, you can close the deal.
- How do your services save them money?
- How do they save them time?
- How does your service increase their safety?
- How does your service help their quality of life?
- Can you make their lives easier with your products and services?
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Labels: Sales Advice
